UBL stands for Universal Business Listing. You’ve probably never heard of them, but they are the biggest player in the distribution of business data to online directories and yellow pages-type sites. UBL compiles and distributes data on local business to thousands of websites and to most car and GPS navigation systems.
We submit business data for all Pratice Builder (Ultimate, Premium and Basic) members to UBL so that it can be distributed accurately across the web. In addition to basic contact data, your UBL listing may include pictures, video links, hours, languages spoken, retail products, etc… Our goal is always to fill in every possible data field so that you match the largest number of consumer queries.
Your UBL Webcard
You can review the data that is being distributed for you, by visiting your online Webcard. The formatting of the Webcards looks like http://webcard.ubl.org/999999/0/City-Name/State/Business-Name . You can find yours in Basecamp on the Writeboards tab. Look for the Writeboard named Primary Internet Marketing Accounts.
Your UBL webcard doubles as a mini-mobile website. It is 1 mobile-friendly page that contains all the core information about your business. We encourage you to make a note of your Webcard link.
QR Code for Your Webcard
We will provide a QR Code that will take smartphone users directly to your UBL webcard. The phone number, website and review links on the webcard are ‘clickable’, allowing smartphone users to simply touch your phone number to call you. You can add your QR code to print materials, your email signature, etc…
Editing Your UBL Data
You may submit edits to your listing by emailing them to our support email and clearly stating that you are sending edits to your business data. Please only submit edits where data is inaccurate or missing, not small edits in word choice. Our SEO team crafts the words in the listing to contain as many of the common consumer search terms as possible.
Important Note About Data Distribution and Manual Edits
We have no control over how quickly your edits are picked up by the directories that UBL distributes to. Please allow 3-6 months for your edits to fully propagate across the Internet.
If there are errors on the following sites, we will manually fix them: Google+ Local, Yahoo Local, Bing Local, Yelp, InsiderPages, CitySearch, FourSquare, YellowPages.com, MerchantCircle.com
We will not manually edit hundreds of listings on all the lessor web directories; you need to give the mass distribution process time to work. We realize that it is frustrating to see incorrect data about your business displayed online. You are always free to get involved yourself and manually edit a specific listing.