Category: Audiology Marketing

As an audiologist or hearing specialist, what’s the biggest obstacle to your success? Hint: it’s not the chain stores, the competition, or even a lack […]

Imagine if every person needing a hearing aid, who finally was ready to do something about it, picked your practice instead of going to your […]

Let me ask you two questions. When you started your practice you had in mind helping people? Not becoming a slave to it, right? Discover […]

You have a choice with your practice. You can sit on the sidelines and watch as the changes in the hearing aid industry leave you […]

One of the biggest obstacles to hearing aid sales is patient procrastination, their worries, the stigma of admitting they have hearing loss and wearing a […]

What’s the one thing most practices owners don’t want to admit? It’s that they are sending half the patients who want to come in for […]

Does the threat of the big box retailers keep you up at night? Afraid you’ll never be able to compete on price? It turns out […]

Your patients can buy hearing aids almost anywhere. How can you get them to pick your practice over every other option? Watch the interview with […]

What’s the number one personality trait that will define your success as an audiologist in the years to come? Watch the interview with Amyn to […]

What’s the best way to continue to build your reputation for quality patient care as an audiologist? Are you measuring how you stack up next […]

What’s one of the biggest obstacles every audiologist faces in helping people improve their hearing? It’s not hearing problems. There is plenty of that around. […]

Do you own a car, or drive one? Would you say it works pretty well to get you from your house to the grocery store […]

What’s the easy way to continue to attract more audiology patients to your practice and help provide more hearing aids? The key isn’t in focusing […]

How can you keep your audiology practice afloat in the midst of the current sea change, with increased competition in hearing aid sales from everyone […]

Find out the simple way to grow your practice even if a big box store is across the street. Sure you can let your audiology […]

Discover how to help more patients by using this one rarely used strategy. Watch the interview with Douglas Beck of Oticon to discover the number […]

What can you do, starting today, to reach more patients and grow your audiology practice? Discover how a well-executed community education program can drive more […]

How can your private practice stand out from the competition and drive more patients in the door? Watch our interview with Jessica Dancis of Unitron […]

What’s the one thing every private practice owner should do—starting today—to grow their practice? In the words of Jeff Geigel, President and CEO of Widex […]

Your patients stand at the heart of everything you do as an audiologist. The following 9 tips can help you build and strengthen patient relationships […]

Considering using your logo on your website, marketing materials or letterhead? Think twice before you do. Read the following first. Why do people love logos? […]

Here’s a fact about your practice you probably know… For each patient who willingly walks in the door and you see, there are three more who could use your services who never call.

What do you do for fun? I like to wind down at the end of the day by winding up on my bike. Going out […]